Yale School of Management Executive Education

Digital Transformation Strategy

Revamp your organization's approach to digital transformation and spearhead measurable, value-oriented strategies for innovation.

Start date

26 March 2025

Price

$2,400 USD

Installment Plan

Request a call

Course duration

6 weeks

Excluding orientation

Language

English

Access resources from start date

Effort

8–10 hours per week

Self-paced learning online

ABOUT THIS COURSE

Program overview

72%

The percentage of chief information officers who believe their organizations will radically change the way they interact with customers in the future.

Accenture (Nov, 2020).

$1,302.9 billion

The projected value that the digital transformation market is expected to reach by 2027.

Research and Markets (Jun, 2021).

Duration: 6 weeks (excluding orientation)

The concept of digital transformation as a critical component of business success is not new; however, its adoption has become increasingly urgent. With nimble startups leveraging advancements in digital technology, established industries are compelled to keep up to stay competitive. But, merely adopting the latest technology is not enough to compete on the digital front. Organizations that attempt digital transformation without a shared vision often fail to achieve their goals. To develop the confidence to invest in digital transformation strategies and capabilities that facilitate continuous performance, one needs a comprehensive understanding of effective digital transformation.

The Yale School of Management Executive Education offers the Digital Transformation Strategy online program to equip individuals with the skills to drive transformation. This digital transformation strategy program spans six weeks and delves into strategic development, implementation, and change management needs for effective transformation. Participants gain an in-depth understanding of how digitalization adds value across all business functions, using global case studies to illustrate how digital technologies transform workforce requirements, customer relationships, and business value. The program adopts a holistic approach to achieving new modes of operation, focusing on the potential opportunities that digital transformation offers under the guidance of leading Yale SOM faculty.

Is this program for you?

The program is specifically designed to equip senior and business leaders with the necessary skills and frameworks to lead a successful digital strategy and stay competitive in the market. It focuses on preparing them for technological disruption and adapting internal processes to align with industry trends, workforce requirements, and customer needs. The program is also beneficial for mid-level and technical managers and specialists, who will understand the real-world applications of new technologies and how to bridge the gap between technical insight and business outcomes. With a holistic approach, the program is relevant to diverse industries and job functions where digital transformation is crucial to staying ahead.

Program overview

Duration: 6 weeks (excluding orientation)

What will set you apart

On completion of this program, you’ll walk away with:

An understanding of the potential of digital technologies to generate value and promote organizational growth.

A holistic digital transformation approach that explores how each business function can advance to meet shifting customer behaviors.

Practical insights into implementing a digital transformation strategy drawn from real-world case studies, and the skills to measure your strategy against business objectives.

An enhanced perspective on digital transformation, and access to the exclusive Yale School of Management Executive Education group on LinkedIn upon successful completion of your program.

Unlimited access to 2U’s Career Engagement Network, offering you exclusive resources and events to support your professional journey and drive your career forward.

Program curriculum

Acquire the necessary resources to oversee digital transformation and achieve business expansion by progressing through the weekly modules of this online program.

Orientation module

Welcome to your Online Campus

Module 1

Understanding digital disruption

Module 2

Value creation and value capture in digital transformation

Module 3

Customer-centric operating models

Module 4

Reinventing value chains for growth

Module 5

Change management and workforce transformation

Module 6

Leading digital transformation

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Program Convener

The design of this online program is guided by the Yale SOM faculty and industry experts who will share their experience and in-depth subject knowledge with you throughout the program.

Sang Kim

Professor of Operations Management, Yale School of Management

About the certificate

Obtain acknowledgement for your expertise when you earn an official certificate of participation from Yale SOM Executive Education.

Assessment is continuous and based on a series of assignments completed online. In order to be issued with your digital certificate, you’ll need to meet the requirements outlined in the course handbook. The handbook will be made available to you as soon as you begin the program.

Your digital certificate will be issued in your legal name and sent to you upon successful completion of the program, as per the stipulated requirements.

Yale SOM Executive Education Digital Transformation Strategy online program certificate

YOUR INFORMATION

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Answer a few questions and get more information about the program.

FAQ

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You can pay your course fees before the course starts, or you may opt for a split payment plan on courses that are nine weeks and shorter. For courses 10 weeks and longer, there is a three-part payment plan available. To find out more about payment options please visit our Payment and Financing page, or contact an Enrollment Adviser, to find out which option you qualify for.

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By improving your skills and industry knowledge, you'll have an influence on the success of your organization. Why wouldn't you ask your boss to help you fund your studies if it's going to have an impact on the way you do business?

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The Online Campus will be your virtual classroom for the duration of your course. Through its easy-to-use interface you'll have access to a diverse variety of course content formats including: interactive videos, module notes, practice quizzes, presentations, assignment briefs, and additional web resources.

On the Online Campus, you'll also be able to ask questions and interact with your fellow students and teaching team through the discussion forums. If you are looking for your Online Campus login, please visit your Account page here.

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